As TRON Lightcycle Run continues toward a Spring 2023 opening at Magic Kingdom, the entrance marquee and wait time sign has been installed. With the attraction sponsored by Enterprise, the rental company received prominant logo placement in addition to more subtle logo placement also at the attraction entrance. Enterprise also sponsors the Tomorrowland PeopleMover. Attraction sponsorships date back to Walt Disney’s days and the opening of Disneyland back in 1955 and was a critical part of EPCOT’s opening at Walt Disney World. Here’s a look at the newly installed entrance!

TRON Lightcycle Run opens in Spring 2023 at Magic Kingdom.

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