Disney has released details for the show floor for D23: The Ultimate Disney Fan Event. This year’s lineup spans the largest show floor in the event’s history. Offerings range from a Marvel Studios TVA walkthrough to a Pixar 40th anniversary celebration, alongside dozens of sponsor activations and merchandise debuts. D23 Expo runs August 14th through 16th at the Anaheim Convention Center.
D23 Expo 2026 Show Floor Includes Marvel, Lucasfilm, Pixar, and Dozens More Pavilions
IN THIS ARTICLE:
- Studio pavilions from Marvel, Lucasfilm, Pixar, Disney Animation, and Disney+/Hulu
- Sponsor activations from Chevrolet, Heinz, Honda, and M&M’S
- New exhibits from the Walt Disney Archives and Imagineering
Studio Pavilions
Marvel Studios brings back its Time Variance Authority activation. It’s now titled Marvel Studios’ TVA Experience: Your Next Assignment. Guests join the TVA on an immersive walkthrough across familiar and new corners of the Marvel Cinematic Universe. The activation builds on the TVA-themed experience Marvel ran at the prior Expo, with a fresh assignment and new environments to explore. Marvel’s presence extends beyond the pavilion itself. The Backlot Stage hosts a Spider-Man anniversary panel, and the Walt Disney Archives Stage hosts a Marvel legacy panel presented by M&M’S. Both are part of the full D23 Expo panel schedule.
The Lucasfilm pavilion returns with photo opportunities, props, and costumes pulled from current and upcoming Star Wars stories. Guests can join fireside chats with filmmaking teams behind recent Star Wars shows and movies. Fans can also attend a special screening of LEGO Star Wars: The Mandalorian at the convention center. That screening also appears as a standalone panel on the Hyperion Stage on Saturday.
Pixar Animation Studios and Walt Disney Animation Studios share a combined pavilion for 2026. A celebration of Pixar’s 40th anniversary anchors the space, alongside artist demonstrations, autograph signings, fan giveaways, and interactive displays tied to upcoming films. Disney has named Disney’s Hexed, Disney Animation’s Frozen 3, and Disney and Pixar’s Gatto and Incredibles 3 among the titles featured in the pavilion.
Separately, Mundo Pixar: The D23 Experience, presented by Disney Rewards Visa Cards from Chase, brings a preview of its globally touring exhibition to the show floor. The setup includes life-size sets from Pixar films, dedicated photo moments, and a merchandise shop.
The Disney+ Hulu Experience centers on a signature 4D theater. Exclusive merchandise, a collectible mystery pin quest, and personalized subscription support round out the space. Photo opportunities throughout draw on Percy Jackson and the Olympians, FX’s American Horror Story, Camp Rock 3, The Simpsons, Only Murders in the Building, and Marvel Television’s VisionQuest, among other titles.
Inspired by the Avatar films, the Avatar Experience walks guests through a bioluminescent recreation of Pandora. The activation includes an immersive 4D moment and a gallery of film artistry, highlighting the craftsmanship behind the Na’vi culture and the world of Pandora.
Theme Parks, Archives, and Live Entertainment
The Disney Experiences pavilion returns to the show floor, bringing theme park news and reveals to D23 Expo again this year. Inside that space sits Imagineering: Horizons, the largest pavilion Imagineering has ever built for a D23 Expo. It gives fans a close look at the people and process behind Disney’s current parks expansion. The pavilion also ties in with Saturday night’s Honda Center showcase, Horizons: Disney Experiences Showcase, hosted by Neil Patrick Harris.
Disney Cruise Line, Disney Vacation Club, and Adventures by Disney also run activations.
The Walt Disney Archives debuts a new exhibition, Walt Disney Archives: Uncrated, built around the warehouses that store the company’s props, costumes, and puppets. It gives fans access to props historically reserved for Disney archivists. Themed displays span generations of film, television, and theme park history.
Ahead of the Super Bowl airing on ESPN and ABC this season, ESPN runs a “We’re Going to the Super Bowl!” activation. It features photo opportunities, stadium-style environments, and a confetti celebration. Guests also receive keepsake digital content and an exclusive ESPN Super Bowl D23 pin.
Disney Theatrical Group showcases its live entertainment portfolio, including Broadway productions, arena tours, and immersive experiences. The showcase features authentic sets, costumes, props, and concept art, plus first looks at upcoming projects and live presentations hosted by Disney on Broadway star Ryan McCartan.
The Disney VoluntEARS pavilion invites guests to assemble roughly 8,000 charity kits per day across the three-day event. Friday’s kits go toward Make-A-Wish. Saturday’s go toward Blue Star Families, and Sunday’s go toward the Starlight Children’s Foundation. Guests receive a photo opportunity at the end of the activity.
Disney Music Group runs an interactive booth featuring a radio setup with scheduled on-air interviews. A recording station lets guests record their own “Be Our Guest” segments, with select recordings eligible for Disney Hits on SiriusXM. Costumes from the Descendants/ZOMBIES: Worlds Collide Tour fill a separate Disney Concerts area, alongside photo opportunities and prize wheel giveaways.
Presented by Disney Consumer Products, Lights, Camera, Sparkle! offers a walkthrough photo experience split into two themes. One leans into Mickey & Friends and snack-inspired visuals. The other draws from Stitch and Angel’s “Glitter Glide” music video.
Sponsor Activations and Merchandise
Several brand sponsors offer standalone activations on the show floor.
- Chevrolet marks 20 years of Disney and Pixar’s Cars with Cars-themed vehicle wraps, photo opportunities with Lightning McQueen and Mater, and a live hood-painting demonstration from Disney Fine Arts artist Trevor Carlton.
- Heinz runs the “HEINZ Flavor Ferry,” letting guests sample globally inspired sauces and take photos across four themed regions, with a limited-edition pin for early visitors each day.
- Honda builds an Encanto-themed activation with character photo opportunities, commemorative buttons, and displays of the Honda Odyssey and Acura MDX.
- M&M’S runs a Marvel-themed “Be a Hero” activation with photo booth moments, sampling, and a Marvel Mini Poster Fan Pack giveaway.
Topps makes its D23 Expo debut with an interactive Topps Chrome Disney experience and exclusive trading card offerings. Wizards of the Coast also debuts a booth themed to Magic: The Gathering | MARVEL Super Heroes. Ravensburger runs an interactive booth for the Disney Lorcana Trading Card Game.
Several other brands round out the show floor. Hasbro brings Marvel Legends role-play items and a new Ultimate Grogu animatronic. Loungefly offers exclusive backpacks and blind box tees. Just Play runs a carnival-style game zone, and Little Words Project sells charms and exclusive merchandise. Atari hosts gameplay demos, Citizen runs a personality quiz, and Crocs sets up a claw machine and Jibbitz trading station. Pandora debuts a new charm collection.
Character Meets, Talent, and Additional Exhibits
Bluey and Bingo appear for photos at select times inside The Bluey Movie booth, with reservations required. Guests can also mark the arrival of the new Simpsons movie, in theaters September 3rd, 2027, with themed photo moments.
Talent Central, presented by M&M’S, hosts a rotating lineup of Disney artists and personalities throughout the event. Confirmed names include incoming Disney Legend Eric Goldberg, Disney Legend Mark Henn, and Pixar Chief Creative Officer Pete Docter. Stars from Percy Jackson and the Olympians, Camp Rock 3, Bob’s Burgers, The Proud Family, The Simpsons, and Phineas & Ferb are also scheduled to appear. The professional dancers from Dancing with the Stars round out the lineup.
Authors including former Walt Disney Imagineering president Bob Weis and Disney Legend Joe Rohde sign books on the show floor. The official voices of Mickey Mouse and Minnie Mouse, Bret Iwan and Kaitlyn Robrock, also make appearances. Fans can explore Walt Disney’s 125th birthday through displays connected to the Walt Disney Family Museum, the Walt Disney Hometown Museum, and the Walt Disney Birthplace. A look at Walt’s classic vehicles from the Walt Disney Archives rounds out the tribute.
Other confirmed show floor offerings include the Disney Experiences Auction “Rare and Remarkable Finds” display room and the Disney x F1 Mickey car.
For the first time, Fandango serves as presenting sponsor of the Spotlight Stage. The stage returns with panels, interviews, musical performances, and interactive sessions throughout the event. It includes “Fandango Front Row,” pairing Disney filmmakers and talent with Fandango hosts for live conversations, along with hands-on lessons in voice acting, sketching, and dance.
Disney notes that all show floor offerings, presentations, and appearances are subject to change or cancellation without notice. We’ll keep watching for updates as the show floor opens August 14th.
Keep Reading
- The full D23 Expo panel schedule covers every stage, session, and time across all three days of the event.
- Imagineering: Horizons is the largest pavilion Imagineering has ever built for a D23 Expo.
- D23 Day at Disneyland Resort kicks off the weekend on Thursday, August 13th, with its own lineup of ears, a cavalcade, and a Disney Princess concert.
As always, keep checking back with us here at BlogMickey.com as we continue to bring you the latest news, photos, and info from around the Disney Parks!